The Challenge
TV station Awesome TV has just launched in the country. Awesome Media Network SDN BHD is the company that owns the site. When they contacted us, they had an extremely short time frame to complete their project. They wanted an Over The Top (OTT) website and an Android app for their upcoming statewide launch, which was only six weeks away. Creating an appearance that appeals to the Bumiputera masses while without appearing dated was a hard task. The platforms must be designed, built, tested, and published within six weeks.
The Approach
The first thing we did was perform a consumer analysis. The goal is to come up with a design that doesn’t feel too foreign for the end consumer looking to use the website. We knew we must not develop the site into a super sophisticated interface, so we stick to the first, pressing goal, which is to allow easy search and viewings of the series.
So we identified key deliverables:
- - An easy-to-use web portal for the client to list their series
- - An easy-to-understand layout for the user
- - Easy navigation between various categories
- - Hero Slider with Ad-Placement Capabilities
- - Highlight Feature to showcase the latest news
Along with the above wireframe, we included the following services in our execution:
- - Brand Discovery
- - UX Design
- - Project Planning
- - Prototypes
- - Design System
- - Wireframes
- - User Interfaces
- - Responsive Web Design
Results
Thanks to the cooperation from the Awesome Media Team, we could deliver the project on time and had a successful launch. Progressive Web Application (PWA) Android & IOS Mobile App A Custom Built Backend Portal to house the listing